BAC Hockey

Battle. Adversity. Creativity.

Our initial consultation with Coach Blair had the Agency discussing ways to better improve BAC Hockey’s brand imaging. At its current state, the BAC Hockey website did not do a strong enough job of showcasing the services provided for potential clients. P4 Sports Agency stepped in to develop a proper Information Architecture, coupled with a strong site map and conversion paths. The results, a brand new website for BAC Hockey with improved e-commerce capabilities and a branding strategy highlighting services and current clients.